Naomi Papoushado Naomi is Galactic Viceroy of Content Excellence at Gong, where she’s actively dedicated to making people smile through words. She has over 20 years of experience working at a range of Israeli hi-tech companies as various versions of “maker of product content”. She mentors up & coming UX writers at the UX Writing Hub, and loves empowering newcomers to the field! She’s a Brit in Israel, lives with her 2 cats & 3 kids, eats a pimped-up hummus called masabacha, and very much needs to avoid any more traffic violations until at least 2025. LinkedIn