English as the Foreign Language: Writing in English for Non-English Products

Some UX Writers only need to worry about writing in English. Others need to be more mindful of what they write before it gets localized. But what happens when you write in English, but your product isn’t available in English at all?

In this session, Lorena will share the challenges of this unusual way of working, along with some of her tactics on how to bring the most impact to your users despite the language differences.

You will learn:

  • The challenges of writing for non-English products
  • A few tactics on how to bring the most impact when your copy gets localized
  • The importance of early and continuous collaboration between UX Writers and Localization Experts

Location: Sessions Date: February 10, 2021 Time: 10:30 am - 11:15 am Lorena Wildering